Research lab
Detect, investigate and prevent fraudulent traffic.
Traffic Fraud Lab publishes practical guides on click fraud, invalid traffic, affiliate abuse, lead fraud and the evidence that separates suspicion from a decision.
Latest research
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Affiliate Commission Fraud: How to Detect and Prevent Fraudulent Commissions
Affiliate commission fraud can turn manipulated clicks, duplicate orders, fake leads and stolen attribution into costly payouts. This guide explains how to validate the event, customer and traffic…
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Affiliate Conversion Fraud: How to Detect Fake and Manipulated Conversions
Affiliate conversion fraud is not limited to fake clicks. Affiliates can manipulate tracking, leads, orders, attribution and payout events in ways that make fabricated actions look payable. This…
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How to Prevent Click Fraud in Affiliate Marketing
Affiliate click fraud is rarely solved by blocking one IP address or installing a single detection tool. This guide explains how to validate clicks, investigate suspicious partners, prevent…